OUR STORY
Our story starts the way a lot of good ones do: with a road trip.
Our founder, Chad, was left $2,000 by his grandfather—with one simple request: use it to travel.
So he bought a VW van and hit the road, determined to see every corner of America. But that trip wasn’t just a journey across the map—it sparked a bigger idea: what if a van could be more than a vehicle? What if it could be a trusted companion—adaptable, reliable, and ready for whatever the road ahead brings?
Back then, Chad would strap bags to the inside and outside of his van—an easy way to stash gear after long days of adventure with friends. That simple system became the inspiration for our soft-sided Mule Bags, one of the first product ideas born on the road.
Years later, ideas like these became Adventure Wagon. What started as a need for flexibility turned into a full modular interior system—designed for DIYers, weekend wanderers, families, and full-time travelers alike.
Today, we’ve outfitted thousands of vans across North America. From our Portland, Oregon HQ, we design every product with the same spirit of exploration that started it all. From the floor to the ceiling, every part of our system is designed to support the kind of life that doesn’t wait for perfect conditions. One that’s flexible, reliable, and built around what matters most—time outside, time together, time well spent.
